About me
Life has more than just one plan.
Hello, I’m Gabriele Kösler.
My own path has never simply been a straight line. And that is exactly what I love about it. Every new direction has given me the opportunity to grow, discover new things, and continually go beyond what I thought was possible for myself.
I was a self-employed design engineer, planning, creating, and turning ideas into something tangible. Later, my path took me in a completely different direction: Today, I am a nutritional therapist with my own practice, and I work with people, their personal development, and the question of what we need to shape our lives consciously, healthily, and with joy.
At first glance, these may seem like two completely different worlds.
But for me, they have one essential thing in common:
It is about recognizing opportunities and creating something of your own from them.
This mindset still guides me today.
I don’t believe that at some point we simply have to remain where we are. We are allowed to stay curious, discover new things, meet new people, develop ideas, and continue to find new directions in our professional lives as well.
Do you want to build something of your own?
Are you looking for an additional source of income, more freedom, or a perspective that can be flexibly integrated into your life?
Or do you simply feel: I’m ready for something new.
For new people. New experiences. New ideas. And for opportunities that may not yet be part of your current plan.
Not every new path begins with a major decision.
Sometimes it begins with enthusiasm.
With a conversation.
With an encounter.
Or with the feeling: There is still something waiting for me.
I want to encourage people to stay open to exactly that and to discover what fits them, their talents, their wishes, and their lives.
It is not about following a predetermined path or forcing yourself into a ready-made concept.
It is about making it your own path.
Because for me, business is much more than just work.
It can be connection. Growth. Freedom. Community. Enthusiasm. New experiences. And sometimes even the beginning of a chapter in life that you never planned at all.
Your next step does not have to begin with a finished plan.
Sometimes, the desire for something new is enough.
For new people. New ideas. New opportunities.
And for a path that truly fits you.
I look forward to discovering it together with you.
hajoona explained briefly
What our customers say
Lukas Reichle, Basketball Pro,BK Dukes (Austria)
“hajoona helps me with my everyday workouts! I have more energy prior to and after my exercises, and my focus has improved. Additionally, I sleep better!”
Eleni Petroulaki, Fitness-Influencer
“Ever since I started drinking a sachet of hajoona Vitality every day, I have felt fit and energized. The blend of vitamins, minerals and trace elements is exceptional and boosts my performance during training!”
Korbinian Holzer, Member of the german nation ice hockey team and participant of the Olympic Games
Korbinian Holzer, a multiple World Cup participant and Olympian, trusts hajoona products.
Thomas Jaklitsch, ultra-cyclist, mental coach, speaker and author
“For 3 years, hajoona Green Coffee with medicinal mushrooms has been my daily treat and companion throughout the day. It helps me to maintain my weight of 59 kg as an almost 50-year-old. During the competition season and especially during the 24-hour races, it supports me, supplemented with the Cordyceps mushroom, to perform when others are already tired! Balance and Performance are perfect names not only for the products, but also for a life motto: Be balanced and that’s why you perform! The fact that all the products are on the Cologne List also gives me a feeling of security.”
Eva Knoop, Entrepreneur
“My 1-year experience with “Balance”: The green coffee is enjoyable. I lost 10 pounds and have maintained it, gained mental clarity, reduced stress, and eliminated cravings. I simply feel better.”
Johanna Zettl, Entrepreneur
“The hajoona Balance Green Coffee is not just my healthy morning drink, it also gives me pleasure and inner stability. It boosts my energy level, helping me concentrate on my work and perform better in my sports activities afterward.”

Body Restart – healthy together.
We’ve crafted a program that allows you to transform your lifestyle in just four weeks. Our acid-base cleanse aids in weight management, energizes you, and brings a new balance to both body and mind.
We’ll support you week by week with all the details about the program, great recipes, and a comprehensive fitness plan. Along with the Body Restart Community, you’ll effortlessly reach your personal goals.
Feel the power of community!
It’s about you.
Are you looking for a new direction?
In today’s job market, maximum flexibility is a must to stand a chance. Even positions within large international corporations are no longer secure. Job requirements are constantly evolving due to globalization, digitalization, and automation. New jobs are created while others become obsolete. At the same time, there is a growing demand for a value-oriented society, work-life balance, and jobs that adapt flexibly to personal life situations. The hajoona Personal Franchise concept offers solutions here as well. It combines your individual freedom with the security of a proven business system.


Embrace
tomorrow.
hajoona & steps for children
We believe that every child deserves to be loved, cared for and given a chance. That is why we want to share and give to them
Get started now
Sign up as a customer in the shop
Log in to the shop
Sign up as a new customer
Register as a customer to be able to use the store
Register as a Team Partner
Sign up now and get started as a Team Partner

Power Day 2026
June 13,
Nürtingen
Want more out of life? Better quality of life and better health?
A better lifestyle and more happiness? More money and more freedom?
Then come to the hajoona Power Day and create a lifestyle of longevity and success!